14.5.08

How to Submit To Search Engines Successfully

Have you taken a look at your website or blog? Are you getting visitors? Have you checked to make sure you are indexed?

There are right ways, and wrong ways, to submit to search engines. Most websites are indexed organically. The search engines follow a link from one site to another, delving deep into the site. The indexing times can take anywhere from days to months.

One urban legend was Google’s sandbox. This doesn’t exist in the true sense. It just takes time for a site to be indexed. Most search engines may index only 300 – 400 pages. Getting the site indexed deeper can involve several techniques including setting up sub-sections and sub-domains and submitting them to search engines, individual page submission, and linking to that page from an outside source.

Submitting one page at a time which links to other pages is called creating a "hallway page." This will get previously ignored web pages indexed, and it may also improve the ranking. It is important to remember that web pages found organically receive more value than ones submitted. So letting Google follow links to un-indexed pages increase their rank.

Avoid Redirects, no-follow links, and meta refresh code. Most search engines will refuse to index these web pages.

If a web page does not change for several months, then search engines may purge it from their databases. Search engines love new content. That is why optimization must be done every few months. An old page may be re-submitted after part of the content or page is changed.

Text

Make sure the web pages are not full of code that cannot be indexed. Search engines will long look through a page indefinitely, past affiliate codes, meta info, heading info, dynamic menus, graphics, video, links, and finally to content. They may leave.

Robot File

All sites should have a robot file that tells the search engine what information is important. It contains meta information.

Archives

Archives can make it easier for search engines to dig deeper into the website. Check your CODE. Did the template designer put a no-follow code in it?

No comments: