Different links have different values. To understand the value of links, a webmaster or blog owner must first be able to identify different types of links. There are two basic types of links, keyword anchored and unanchored. The last blog post SEO Myths and Facts 2008: Inbound Links and Page Rank explained what a keyword anchored link was. This article will go the next step and divide the different types of links.
Keyword Anchored Links
Keyword Anchored Links earn the highest value. Most new writers are not sure what the term keyword anchored means. It means that you type a keyword phrase and then hyperlink it to another page. For example, Value Of Inbound Links, might be your keyword link. You add www.yourfriendsbestarticle.com is the URL. You link the words so that when you click them, you are taken to your friend’s best article.
Signature Tags are those cool little sales lines that include URLs at the bottom of your comments, posts, or in forums. Signature lines are automatically generated. Even if you type it yourself, if you don’t keyword anchor your URL, and surround it with content, it will receive very little (if any) value.
I’ve personally did research, and never found an article in the search engine ‘cache’ or indexed because of a signature line, making me believe that sig lines have no value at all.
This is important for anyone hoping to attract visitors to their websites. Instead of pitching something with 3 or 4 links in it, just write a short ‘hope to see you’ message with your URL spelled out so people can remember it.
Directory Links can cause problems. Linking in directories use to be important. Now that Google is benching blogs that buy links, listing in directories ‘may’ cause a blog to be benched (which means the same as banned in the SEO world.)
It is always important to list with search engines. This will not give a website higher relevance or more Page Rank, but it may help get pages indexed faster.
Keyword Anchored Links
Keyword Anchored Links earn the highest value. Most new writers are not sure what the term keyword anchored means. It means that you type a keyword phrase and then hyperlink it to another page. For example, Value Of Inbound Links, might be your keyword link. You add www.yourfriendsbestarticle.com is the URL. You link the words so that when you click them, you are taken to your friend’s best article.
Signature Tags are those cool little sales lines that include URLs at the bottom of your comments, posts, or in forums. Signature lines are automatically generated. Even if you type it yourself, if you don’t keyword anchor your URL, and surround it with content, it will receive very little (if any) value.
I’ve personally did research, and never found an article in the search engine ‘cache’ or indexed because of a signature line, making me believe that sig lines have no value at all.
This is important for anyone hoping to attract visitors to their websites. Instead of pitching something with 3 or 4 links in it, just write a short ‘hope to see you’ message with your URL spelled out so people can remember it.
Directory Links can cause problems. Linking in directories use to be important. Now that Google is benching blogs that buy links, listing in directories ‘may’ cause a blog to be benched (which means the same as banned in the SEO world.)
It is always important to list with search engines. This will not give a website higher relevance or more Page Rank, but it may help get pages indexed faster.
Menu Links often have no value. If the link is not a keyword anchored one, then it has very little value. For example ‘home’ is found on every website, but as ‘home’ is not a keyword people use when searching for information then ‘home.’
Other menu links are generated from databases meaning that they are hard for search engines to value them. If you can ‘hand code’ a sidebar, then that is the best thing to do.
No-Follow Links have Zero Value. The no-follow code tell search engines not to count the link.
Some SEO experts tell people that posting comments in high ranking blogs will give them a better rank. This will only work if the comment section doesn’t include a no-follow link.
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